Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03772
VM0003772Membermember3772@example.test · +601110003772 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
458
Current loyalty balance
Lifetime Spend
RM 573
Across 21 visits
Total Visits
21
Since 2025-07-16
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
458 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 16
Outlet purchase
2026-06-29 · Member activity · RM 24.00
App session
2026-06-17 · OPLUMO Outlet 16
Points credited
2026-06-05 · Member activity · RM 27.20
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 16
Outlet purchase
2026-05-12 · Member activity · RM 30.40
Points credited
2026-04-30 · OPLUMO Outlet 16
Outlet purchase
2026-04-18 · Member activity · RM 33.60