Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03747
VM0003747Membermember3747@example.test · +601110003747 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
864
Current loyalty balance
Lifetime Spend
RM 1,081
Across 21 visits
Total Visits
21
Since 2025-08-14
Average Order Value
RM 50
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
61d
2026-08-09
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
864 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 8
Outlet purchase
2026-07-28 · Member activity · RM 37.50
App session
2026-07-16 · OPLUMO Outlet 8
Points credited
2026-07-04 · Member activity · RM 42.50
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 8
Outlet purchase
2026-06-10 · Member activity · RM 47.50
Points credited
2026-05-29 · OPLUMO Outlet 8
Outlet purchase
2026-05-17 · Member activity · RM 52.50