Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03743
VM0003743Silvermember3743@example.test · +601110003743 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,467
Current loyalty balance
Lifetime Spend
RM 1,835
Across 11 visits
Total Visits
11
Since 2026-01-03
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
99d
2026-07-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,467 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 4
Outlet purchase
2026-06-20 · Member activity · RM 105.00
App session
2026-06-08 · OPLUMO Outlet 4
Points credited
2026-05-27 · Member activity · RM 119.00
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 4
Outlet purchase
2026-05-03 · Member activity · RM 133.00
Points credited
2026-04-21 · OPLUMO Outlet 4
Outlet purchase
2026-04-09 · Member activity · RM 147.00