Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00374
VM0000374Silvermember374@example.test · +601110000374 · Preferred outlet: OPLUMO Outlet 1
App UserFamily
Consent Status
Opted In
Points Balance
1,316
Current loyalty balance
Lifetime Spend
RM 1,646
Across 15 visits
Total Visits
15
Since 2025-09-20
Average Order Value
RM 123
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,316 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 1
Outlet purchase
2026-05-18 · Member activity · RM 92.25
App session
2026-05-06 · OPLUMO Outlet 1
Points credited
2026-04-24 · Member activity · RM 104.55
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 1
Outlet purchase
2026-03-31 · Member activity · RM 116.85
Points credited
2026-03-19 · OPLUMO Outlet 1
Outlet purchase
2026-03-07 · Member activity · RM 129.15