Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 03728
VM0003728Goldmember3728@example.test · +601110003728 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,499
Current loyalty balance
Lifetime Spend
RM 3,125
Across 24 visits
Total Visits
24
Since 2025-02-23
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
179d
2026-04-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,499 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 6
Outlet purchase
2026-04-01 · Member activity · RM 79.50
App session
2026-03-20 · OPLUMO Outlet 6
Points credited
2026-03-08 · Member activity · RM 90.10
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 6
Outlet purchase
2026-02-12 · Member activity · RM 100.70
Points credited
2026-01-31 · OPLUMO Outlet 6
Outlet purchase
2026-01-19 · Member activity · RM 111.30