Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03723
VM0003723Goldmember3723@example.test · +601110003723 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
3,356
Current loyalty balance
Lifetime Spend
RM 4,196
Across 34 visits
Total Visits
34
Since 2025-02-09
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
13d
2026-09-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,356 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 1
Outlet purchase
2026-09-14 · Member activity · RM 96.00
App session
2026-09-02 · OPLUMO Outlet 1
Points credited
2026-08-21 · Member activity · RM 108.80
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 1
Outlet purchase
2026-07-28 · Member activity · RM 121.60
Points credited
2026-07-16 · OPLUMO Outlet 1
Outlet purchase
2026-07-04 · Member activity · RM 134.40