Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03712
VM0003712Goldmember3712@example.test · +601110003712 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
2,444
Current loyalty balance
Lifetime Spend
RM 3,056
Across 20 visits
Total Visits
20
Since 2025-08-16
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
77d
2026-07-24
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,444 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 7
Outlet purchase
2026-07-12 · Member activity · RM 105.75
App session
2026-06-30 · OPLUMO Outlet 7
Points credited
2026-06-18 · Member activity · RM 119.85
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 7
Outlet purchase
2026-05-25 · Member activity · RM 133.95
Points credited
2026-05-13 · OPLUMO Outlet 7
Outlet purchase
2026-05-01 · Member activity · RM 148.05