Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 03705
VM0003705Silvermember3705@example.test · +601110003705 · Preferred outlet: OPLUMO Outlet 17
FamilyDelivery
Consent Status
Opted In
Points Balance
1,153
Current loyalty balance
Lifetime Spend
RM 1,442
Across 20 visits
Total Visits
20
Since 2025-08-20
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
73d
2026-07-28
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,153 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 17
Outlet purchase
2026-07-16 · Member activity · RM 46.50
App session
2026-07-04 · OPLUMO Outlet 17
Points credited
2026-06-22 · Member activity · RM 52.70
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 17
Outlet purchase
2026-05-29 · Member activity · RM 58.90
Points credited
2026-05-17 · OPLUMO Outlet 17
Outlet purchase
2026-05-05 · Member activity · RM 65.10