Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03671
VM0003671Goldmember3671@example.test · +601110003671 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,022
Current loyalty balance
Lifetime Spend
RM 3,778
Across 33 visits
Total Visits
33
Since 2025-01-31
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
40d
2026-08-30
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,022 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-30 · OPLUMO Outlet 17
Outlet purchase
2026-08-18 · Member activity · RM 87.00
App session
2026-08-06 · OPLUMO Outlet 17
Points credited
2026-07-25 · Member activity · RM 98.60
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 17
Outlet purchase
2026-07-01 · Member activity · RM 110.20
Points credited
2026-06-19 · OPLUMO Outlet 17
Outlet purchase
2026-06-07 · Member activity · RM 121.80