HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N0

Nurul 03645

VM0003645Silver

member3645@example.test · +601110003645 · Preferred outlet: OPLUMO Outlet 8

New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,351
Current loyalty balance
Lifetime Spend
RM 2,940
Across 20 visits
Total Visits
20
Since 2025-07-24
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
2,351 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 8
Outlet purchase
2026-06-19 · Member activity · RM 110.25
App session
2026-06-07 · OPLUMO Outlet 8
Points credited
2026-05-26 · Member activity · RM 124.95
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 8
Outlet purchase
2026-05-02 · Member activity · RM 139.65
Points credited
2026-04-20 · OPLUMO Outlet 8
Outlet purchase
2026-04-08 · Member activity · RM 154.35