Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03591
VM0003591Silvermember3591@example.test · +601110003591 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,874
Current loyalty balance
Lifetime Spend
RM 2,343
Across 27 visits
Total Visits
27
Since 2025-05-30
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
29d
2026-09-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,874 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 5
Outlet purchase
2026-08-29 · Member activity · RM 81.00
App session
2026-08-17 · OPLUMO Outlet 5
Points credited
2026-08-05 · Member activity · RM 91.80
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 5
Outlet purchase
2026-07-12 · Member activity · RM 102.60
Points credited
2026-06-30 · OPLUMO Outlet 5
Outlet purchase
2026-06-18 · Member activity · RM 113.40