Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03555
VM0003555Silvermember3555@example.test · +601110003555 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
1,836
Current loyalty balance
Lifetime Spend
RM 2,296
Across 37 visits
Total Visits
37
Since 2024-11-30
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
30d
2026-09-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,836 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-09 · OPLUMO Outlet 3
Outlet purchase
2026-08-28 · Member activity · RM 42.00
App session
2026-08-16 · OPLUMO Outlet 3
Points credited
2026-08-04 · Member activity · RM 47.60
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 3
Outlet purchase
2026-07-11 · Member activity · RM 53.20
Points credited
2026-06-29 · OPLUMO Outlet 3
Outlet purchase
2026-06-17 · Member activity · RM 58.80