Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03531
VM0003531Silvermember3531@example.test · +601110003531 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
2,195
Current loyalty balance
Lifetime Spend
RM 2,744
Across 26 visits
Total Visits
26
Since 2025-07-11
Average Order Value
RM 102
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
5d
2026-10-04
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,195 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-04 · OPLUMO Outlet 13
Outlet purchase
2026-09-22 · Member activity · RM 76.50
App session
2026-09-10 · OPLUMO Outlet 13
Points credited
2026-08-29 · Member activity · RM 86.70
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 13
Outlet purchase
2026-08-05 · Member activity · RM 96.90
Points credited
2026-07-24 · OPLUMO Outlet 13
Outlet purchase
2026-07-12 · Member activity · RM 107.10