Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03520
VM0003520Goldmember3520@example.test · +601110003520 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
2,507
Current loyalty balance
Lifetime Spend
RM 3,135
Across 28 visits
Total Visits
28
Since 2025-02-28
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
102d
2026-06-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,507 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 2
Outlet purchase
2026-06-17 · Member activity · RM 84.00
App session
2026-06-05 · OPLUMO Outlet 2
Points credited
2026-05-24 · Member activity · RM 95.20
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 2
Outlet purchase
2026-04-30 · Member activity · RM 106.40
Points credited
2026-04-18 · OPLUMO Outlet 2
Outlet purchase
2026-04-06 · Member activity · RM 117.60