Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03495
VM0003495Silvermember3495@example.test · +601110003495 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,829
Current loyalty balance
Lifetime Spend
RM 2,287
Across 13 visits
Total Visits
13
Since 2026-02-07
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
28d
2026-09-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,829 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 11
Outlet purchase
2026-08-30 · Member activity · RM 129.75
App session
2026-08-18 · OPLUMO Outlet 11
Points credited
2026-08-06 · Member activity · RM 147.05
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 11
Outlet purchase
2026-07-13 · Member activity · RM 164.35
Points credited
2026-07-01 · OPLUMO Outlet 11
Outlet purchase
2026-06-19 · Member activity · RM 181.65