Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03471
VM0003471Membermember3471@example.test · +601110003471 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
436
Current loyalty balance
Lifetime Spend
RM 546
Across 10 visits
Total Visits
10
Since 2026-01-20
Average Order Value
RM 58
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
100d
2026-07-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
436 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 4
Outlet purchase
2026-06-19 · Member activity · RM 43.50
App session
2026-06-07 · OPLUMO Outlet 4
Points credited
2026-05-26 · Member activity · RM 49.30
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 4
Outlet purchase
2026-05-02 · Member activity · RM 55.10
Points credited
2026-04-20 · OPLUMO Outlet 4
Outlet purchase
2026-04-08 · Member activity · RM 60.90