Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00347
VM0000347Goldmember347@example.test · +601110000347 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted Out
Points Balance
2,743
Current loyalty balance
Lifetime Spend
RM 3,429
Across 31 visits
Total Visits
31
Since 2024-11-30
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,743 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 8
Outlet purchase
2026-05-12 · Member activity · RM 81.00
App session
2026-04-30 · OPLUMO Outlet 8
Points credited
2026-04-18 · Member activity · RM 91.80
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 8
Outlet purchase
2026-03-25 · Member activity · RM 102.60
Points credited
2026-03-13 · OPLUMO Outlet 8
Outlet purchase
2026-03-01 · Member activity · RM 113.40