Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00345
VM0000345Silvermember345@example.test · +601110000345 · Preferred outlet: OPLUMO Outlet 6
FamilyDelivery
Consent Status
Opted In
Points Balance
1,014
Current loyalty balance
Lifetime Spend
RM 1,268
Across 27 visits
Total Visits
27
Since 2025-04-15
Average Order Value
RM 54
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
74d
2026-07-27
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,014 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 6
Outlet purchase
2026-07-15 · Member activity · RM 40.50
App session
2026-07-03 · OPLUMO Outlet 6
Points credited
2026-06-21 · Member activity · RM 45.90
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 6
Outlet purchase
2026-05-28 · Member activity · RM 51.30
Points credited
2026-05-16 · OPLUMO Outlet 6
Outlet purchase
2026-05-04 · Member activity · RM 56.70