Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03447
VM0003447Goldmember3447@example.test · +601110003447 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,366
Current loyalty balance
Lifetime Spend
RM 4,208
Across 34 visits
Total Visits
34
Since 2025-01-03
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,366 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 14
Outlet purchase
2026-08-08 · Member activity · RM 75.75
App session
2026-07-27 · OPLUMO Outlet 14
Points credited
2026-07-15 · Member activity · RM 85.85
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 14
Outlet purchase
2026-06-21 · Member activity · RM 95.95
Points credited
2026-06-09 · OPLUMO Outlet 14
Outlet purchase
2026-05-28 · Member activity · RM 106.05