Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 03446
VM0003446Platinummember3446@example.test · +601110003446 · Preferred outlet: OPLUMO Outlet 13
App UserFamily
Consent Status
Opted Out
Points Balance
5,222
Current loyalty balance
Lifetime Spend
RM 6,528
Across 37 visits
Total Visits
37
Since 2024-07-31
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
152d
2026-05-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,222 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 13
Outlet purchase
2026-04-28 · Member activity · RM 130.50
App session
2026-04-16 · OPLUMO Outlet 13
Points credited
2026-04-04 · Member activity · RM 147.90
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 13
Outlet purchase
2026-03-11 · Member activity · RM 165.30
Points credited
2026-02-27 · OPLUMO Outlet 13
Outlet purchase
2026-02-15 · Member activity · RM 182.70