Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03411
VM0003411Silvermember3411@example.test · +601110003411 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
1,117
Current loyalty balance
Lifetime Spend
RM 1,397
Across 28 visits
Total Visits
28
Since 2025-06-04
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
6d
2026-10-03
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,117 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-03 · OPLUMO Outlet 12
Outlet purchase
2026-09-21 · Member activity · RM 36.75
App session
2026-09-09 · OPLUMO Outlet 12
Points credited
2026-08-28 · Member activity · RM 41.65
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 12
Outlet purchase
2026-08-04 · Member activity · RM 46.55
Points credited
2026-07-23 · OPLUMO Outlet 12
Outlet purchase
2026-07-11 · Member activity · RM 51.45