Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03407
VM0003407Silvermember3407@example.test · +601110003407 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,476
Current loyalty balance
Lifetime Spend
RM 1,846
Across 30 visits
Total Visits
30
Since 2024-11-30
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
156d
2026-05-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,476 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 8
Outlet purchase
2026-04-24 · Member activity · RM 41.25
App session
2026-04-12 · OPLUMO Outlet 8
Points credited
2026-03-31 · Member activity · RM 46.75
Win-back campaign delivered
2026-03-19 · OPLUMO Outlet 8
Outlet purchase
2026-03-07 · Member activity · RM 52.25
Points credited
2026-02-23 · OPLUMO Outlet 8
Outlet purchase
2026-02-11 · Member activity · RM 57.75