Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 03405
VM0003405Goldmember3405@example.test · +601110003405 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,909
Current loyalty balance
Lifetime Spend
RM 3,637
Across 32 visits
Total Visits
32
Since 2025-01-20
Average Order Value
RM 129
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,909 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 6
Outlet purchase
2026-07-20 · Member activity · RM 96.75
App session
2026-07-08 · OPLUMO Outlet 6
Points credited
2026-06-26 · Member activity · RM 109.65
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 6
Outlet purchase
2026-06-02 · Member activity · RM 122.55
Points credited
2026-05-21 · OPLUMO Outlet 6
Outlet purchase
2026-05-09 · Member activity · RM 135.45