Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 03401
VM0003401Silvermember3401@example.test · +601110003401 · Preferred outlet: OPLUMO Outlet 2
FamilyDelivery
Consent Status
Opted In
Points Balance
1,724
Current loyalty balance
Lifetime Spend
RM 2,155
Across 15 visits
Total Visits
15
Since 2025-11-06
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,724 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 2
Outlet purchase
2026-07-04 · Member activity · RM 130.50
App session
2026-06-22 · OPLUMO Outlet 2
Points credited
2026-06-10 · Member activity · RM 147.90
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 2
Outlet purchase
2026-05-17 · Member activity · RM 165.30
Points credited
2026-05-05 · OPLUMO Outlet 2
Outlet purchase
2026-04-23 · Member activity · RM 182.70