Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00340
VM0000340Silvermember340@example.test · +601110000340 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,121
Current loyalty balance
Lifetime Spend
RM 1,401
Across 12 visits
Total Visits
12
Since 2025-10-23
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,121 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 1
Outlet purchase
2026-04-27 · Member activity · RM 86.25
App session
2026-04-15 · OPLUMO Outlet 1
Points credited
2026-04-03 · Member activity · RM 97.75
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 1
Outlet purchase
2026-03-10 · Member activity · RM 109.25
Points credited
2026-02-26 · OPLUMO Outlet 1
Outlet purchase
2026-02-14 · Member activity · RM 120.75