Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03352
VM0003352Silvermember3352@example.test · +601110003352 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
1,480
Current loyalty balance
Lifetime Spend
RM 1,851
Across 19 visits
Total Visits
19
Since 2025-08-27
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
84d
2026-07-17
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,480 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 4
Outlet purchase
2026-07-05 · Member activity · RM 64.50
App session
2026-06-23 · OPLUMO Outlet 4
Points credited
2026-06-11 · Member activity · RM 73.10
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 4
Outlet purchase
2026-05-18 · Member activity · RM 81.70
Points credited
2026-05-06 · OPLUMO Outlet 4
Outlet purchase
2026-04-24 · Member activity · RM 90.30