Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03335
VM0003335Membermember3335@example.test · +601110003335 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
186
Current loyalty balance
Lifetime Spend
RM 233
Across 2 visits
Total Visits
2
Since 2026-08-02
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
50d
2026-08-20
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
186 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 4
Outlet purchase
2026-08-08 · Member activity · RM 115.50
App session
2026-07-27 · OPLUMO Outlet 4
Points credited
2026-07-15 · Member activity · RM 130.90
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 4
Outlet purchase
2026-06-21 · Member activity · RM 146.30
Points credited
2026-06-09 · OPLUMO Outlet 4
Outlet purchase
2026-05-28 · Member activity · RM 161.70