Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03280
VM0003280Goldmember3280@example.test · +601110003280 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted Out
Points Balance
4,111
Current loyalty balance
Lifetime Spend
RM 5,139
Across 33 visits
Total Visits
33
Since 2024-11-30
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
102d
2026-06-29
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,111 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 17
Outlet purchase
2026-06-17 · Member activity · RM 111.00
App session
2026-06-05 · OPLUMO Outlet 17
Points credited
2026-05-24 · Member activity · RM 125.80
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 17
Outlet purchase
2026-04-30 · Member activity · RM 140.60
Points credited
2026-04-18 · OPLUMO Outlet 17
Outlet purchase
2026-04-06 · Member activity · RM 155.40