Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00328
VM0000328Goldmember328@example.test · +601110000328 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted Out
Points Balance
4,573
Current loyalty balance
Lifetime Spend
RM 5,717
Across 38 visits
Total Visits
38
Since 2024-08-23
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
111d
2026-06-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,573 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 6
Outlet purchase
2026-06-08 · Member activity · RM 129.75
App session
2026-05-27 · OPLUMO Outlet 6
Points credited
2026-05-15 · Member activity · RM 147.05
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 6
Outlet purchase
2026-04-21 · Member activity · RM 164.35
Points credited
2026-04-09 · OPLUMO Outlet 6
Outlet purchase
2026-03-28 · Member activity · RM 181.65