Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 03221
VM0003221Silvermember3221@example.test · +601110003221 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,601
Current loyalty balance
Lifetime Spend
RM 2,002
Across 21 visits
Total Visits
21
Since 2025-07-19
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
87d
2026-07-14
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,601 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 9
Outlet purchase
2026-07-02 · Member activity · RM 75.75
App session
2026-06-20 · OPLUMO Outlet 9
Points credited
2026-06-08 · Member activity · RM 85.85
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 9
Outlet purchase
2026-05-15 · Member activity · RM 95.95
Points credited
2026-05-03 · OPLUMO Outlet 9
Outlet purchase
2026-04-21 · Member activity · RM 106.05