Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 03213
VM0003213Silvermember3213@example.test · +601110003213 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,452
Current loyalty balance
Lifetime Spend
RM 1,815
Across 22 visits
Total Visits
22
Since 2025-04-13
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
166d
2026-04-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,452 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 1
Outlet purchase
2026-04-14 · Member activity · RM 53.25
App session
2026-04-02 · OPLUMO Outlet 1
Points credited
2026-03-21 · Member activity · RM 60.35
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 1
Outlet purchase
2026-02-25 · Member activity · RM 67.45
Points credited
2026-02-13 · OPLUMO Outlet 1
Outlet purchase
2026-02-01 · Member activity · RM 74.55