Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 03210
VM0003210Membermember3210@example.test · +601110003210 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted Out
Points Balance
688
Current loyalty balance
Lifetime Spend
RM 860
Across 9 visits
Total Visits
9
Since 2026-03-10
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
688 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 15
Outlet purchase
2026-07-20 · Member activity · RM 72.00
App session
2026-07-08 · OPLUMO Outlet 15
Points credited
2026-06-26 · Member activity · RM 81.60
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 15
Outlet purchase
2026-06-02 · Member activity · RM 91.20
Points credited
2026-05-21 · OPLUMO Outlet 15
Outlet purchase
2026-05-09 · Member activity · RM 100.80