Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 03195
VM0003195Membermember3195@example.test · +601110003195 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
473
Current loyalty balance
Lifetime Spend
RM 592
Across 29 visits
Total Visits
29
Since 2025-05-01
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
22d
2026-09-17
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
473 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-17 · OPLUMO Outlet 17
Outlet purchase
2026-09-05 · Member activity · RM 19.50
App session
2026-08-24 · OPLUMO Outlet 17
Points credited
2026-08-12 · Member activity · RM 22.10
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 17
Outlet purchase
2026-07-19 · Member activity · RM 24.70
Points credited
2026-07-07 · OPLUMO Outlet 17
Outlet purchase
2026-06-25 · Member activity · RM 27.30