Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03155
VM0003155Membermember3155@example.test · +601110003155 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted Out
Points Balance
290
Current loyalty balance
Lifetime Spend
RM 363
Across 19 visits
Total Visits
19
Since 2025-06-13
Average Order Value
RM 25
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
159d
2026-05-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
290 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 11
Outlet purchase
2026-04-21 · Member activity · RM 18.75
App session
2026-04-09 · OPLUMO Outlet 11
Points credited
2026-03-28 · Member activity · RM 21.25
Win-back campaign delivered
2026-03-16 · OPLUMO Outlet 11
Outlet purchase
2026-03-04 · Member activity · RM 23.75
Points credited
2026-02-20 · OPLUMO Outlet 11
Outlet purchase
2026-02-08 · Member activity · RM 26.25