Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 03146
VM0003146Membermember3146@example.test · +601110003146 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
838
Current loyalty balance
Lifetime Spend
RM 1,048
Across 11 visits
Total Visits
11
Since 2026-02-24
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
47d
2026-08-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
838 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 2
Outlet purchase
2026-08-11 · Member activity · RM 94.50
App session
2026-07-30 · OPLUMO Outlet 2
Points credited
2026-07-18 · Member activity · RM 107.10
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 2
Outlet purchase
2026-06-24 · Member activity · RM 119.70
Points credited
2026-06-12 · OPLUMO Outlet 2
Outlet purchase
2026-05-31 · Member activity · RM 132.30