Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00314
VM0000314Silvermember314@example.test · +601110000314 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,270
Current loyalty balance
Lifetime Spend
RM 1,588
Across 22 visits
Total Visits
22
Since 2025-05-29
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
120d
2026-06-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,270 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 9
Outlet purchase
2026-05-30 · Member activity · RM 62.25
App session
2026-05-18 · OPLUMO Outlet 9
Points credited
2026-05-06 · Member activity · RM 70.55
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 9
Outlet purchase
2026-04-12 · Member activity · RM 78.85
Points credited
2026-03-31 · OPLUMO Outlet 9
Outlet purchase
2026-03-19 · Member activity · RM 87.15