Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03119
VM0003119Goldmember3119@example.test · +601110003119 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,604
Current loyalty balance
Lifetime Spend
RM 3,256
Across 25 visits
Total Visits
25
Since 2025-03-31
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
125d
2026-06-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,604 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 9
Outlet purchase
2026-05-25 · Member activity · RM 104.25
App session
2026-05-13 · OPLUMO Outlet 9
Points credited
2026-05-01 · Member activity · RM 118.15
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 9
Outlet purchase
2026-04-07 · Member activity · RM 132.05
Points credited
2026-03-26 · OPLUMO Outlet 9
Outlet purchase
2026-03-14 · Member activity · RM 145.95