Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 03059
VM0003059Platinummember3059@example.test · +601110003059 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted Out
Points Balance
6,235
Current loyalty balance
Lifetime Spend
RM 7,795
Across 40 visits
Total Visits
40
Since 2024-07-17
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
112d
2026-06-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,235 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 17
Outlet purchase
2026-06-07 · Member activity · RM 119.25
App session
2026-05-26 · OPLUMO Outlet 17
Points credited
2026-05-14 · Member activity · RM 135.15
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 17
Outlet purchase
2026-04-20 · Member activity · RM 151.05
Points credited
2026-04-08 · OPLUMO Outlet 17
Outlet purchase
2026-03-27 · Member activity · RM 166.95