Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 03050
VM0003050Silvermember3050@example.test · +601110003050 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,307
Current loyalty balance
Lifetime Spend
RM 1,635
Across 20 visits
Total Visits
20
Since 2025-06-03
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,307 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 8
Outlet purchase
2026-04-29 · Member activity · RM 53.25
App session
2026-04-17 · OPLUMO Outlet 8
Points credited
2026-04-05 · Member activity · RM 60.35
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 8
Outlet purchase
2026-03-12 · Member activity · RM 67.45
Points credited
2026-02-28 · OPLUMO Outlet 8
Outlet purchase
2026-02-16 · Member activity · RM 74.55