Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 03040
VM0003040Silvermember3040@example.test · +601110003040 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
2,096
Current loyalty balance
Lifetime Spend
RM 2,620
Across 23 visits
Total Visits
23
Since 2025-04-11
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
150d
2026-05-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,096 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 15
Outlet purchase
2026-04-30 · Member activity · RM 97.50
App session
2026-04-18 · OPLUMO Outlet 15
Points credited
2026-04-06 · Member activity · RM 110.50
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 15
Outlet purchase
2026-03-13 · Member activity · RM 123.50
Points credited
2026-03-01 · OPLUMO Outlet 15
Outlet purchase
2026-02-17 · Member activity · RM 136.50