Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02980
VM0002980Goldmember2980@example.test · +601110002980 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
4,724
Current loyalty balance
Lifetime Spend
RM 5,906
Across 42 visits
Total Visits
42
Since 2024-04-15
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
169d
2026-04-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,724 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 6
Outlet purchase
2026-04-11 · Member activity · RM 118.50
App session
2026-03-30 · OPLUMO Outlet 6
Points credited
2026-03-18 · Member activity · RM 134.30
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 6
Outlet purchase
2026-02-22 · Member activity · RM 150.10
Points credited
2026-02-10 · OPLUMO Outlet 6
Outlet purchase
2026-01-29 · Member activity · RM 165.90