Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02979
VM0002979Membermember2979@example.test · +601110002979 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
795
Current loyalty balance
Lifetime Spend
RM 995
Across 10 visits
Total Visits
10
Since 2025-11-14
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
167d
2026-04-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
795 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 5
Outlet purchase
2026-04-13 · Member activity · RM 78.00
App session
2026-04-01 · OPLUMO Outlet 5
Points credited
2026-03-20 · Member activity · RM 88.40
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 5
Outlet purchase
2026-02-24 · Member activity · RM 98.80
Points credited
2026-02-12 · OPLUMO Outlet 5
Outlet purchase
2026-01-31 · Member activity · RM 109.20