Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02967
VM0002967Silvermember2967@example.test · +601110002967 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,121
Current loyalty balance
Lifetime Spend
RM 1,402
Across 44 visits
Total Visits
44
Since 2024-03-05
Average Order Value
RM 39
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,121 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 10
Outlet purchase
2026-04-06 · Member activity · RM 29.25
App session
2026-03-25 · OPLUMO Outlet 10
Points credited
2026-03-13 · Member activity · RM 33.15
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 10
Outlet purchase
2026-02-17 · Member activity · RM 37.05
Points credited
2026-02-05 · OPLUMO Outlet 10
Outlet purchase
2026-01-24 · Member activity · RM 40.95