Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00291
VM0000291Goldmember291@example.test · +601110000291 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
2,619
Current loyalty balance
Lifetime Spend
RM 3,275
Across 44 visits
Total Visits
44
Since 2024-04-24
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
124d
2026-06-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,619 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 3
Outlet purchase
2026-05-26 · Member activity · RM 69.75
App session
2026-05-14 · OPLUMO Outlet 3
Points credited
2026-05-02 · Member activity · RM 79.05
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 3
Outlet purchase
2026-04-08 · Member activity · RM 88.35
Points credited
2026-03-27 · OPLUMO Outlet 3
Outlet purchase
2026-03-15 · Member activity · RM 97.65