Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02907
VM0002907Silvermember2907@example.test · +601110002907 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted Out
Points Balance
1,005
Current loyalty balance
Lifetime Spend
RM 1,257
Across 32 visits
Total Visits
32
Since 2024-10-04
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
177d
2026-04-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,005 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 36.75
App session
2026-03-22 · OPLUMO Outlet 1
Points credited
2026-03-10 · Member activity · RM 41.65
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 1
Outlet purchase
2026-02-14 · Member activity · RM 46.55
Points credited
2026-02-02 · OPLUMO Outlet 1
Outlet purchase
2026-01-21 · Member activity · RM 51.45