Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 28691
VM0028691Silvermember28691@example.test · +601110028691 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted Out
Points Balance
2,365
Current loyalty balance
Lifetime Spend
RM 2,957
Across 35 visits
Total Visits
35
Since 2025-01-09
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
26d
2026-09-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,365 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-13 · OPLUMO Outlet 13
Outlet purchase
2026-09-01 · Member activity · RM 64.50
App session
2026-08-20 · OPLUMO Outlet 13
Points credited
2026-08-08 · Member activity · RM 73.10
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 13
Outlet purchase
2026-07-15 · Member activity · RM 81.70
Points credited
2026-07-03 · OPLUMO Outlet 13
Outlet purchase
2026-06-21 · Member activity · RM 90.30