Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 28682
VM0028682Silvermember28682@example.test · +601110028682 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,011
Current loyalty balance
Lifetime Spend
RM 2,515
Across 41 visits
Total Visits
41
Since 2024-07-05
Average Order Value
RM 57
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
106d
2026-06-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,011 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 4
Outlet purchase
2026-06-13 · Member activity · RM 42.75
App session
2026-06-01 · OPLUMO Outlet 4
Points credited
2026-05-20 · Member activity · RM 48.45
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 4
Outlet purchase
2026-04-26 · Member activity · RM 54.15
Points credited
2026-04-14 · OPLUMO Outlet 4
Outlet purchase
2026-04-02 · Member activity · RM 59.85