Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 28679
VM0028679Membermember28679@example.test · +601110028679 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
503
Current loyalty balance
Lifetime Spend
RM 629
Across 21 visits
Total Visits
21
Since 2025-09-29
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
15d
2026-09-24
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
503 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-24 · OPLUMO Outlet 1
Outlet purchase
2026-09-12 · Member activity · RM 21.75
App session
2026-08-31 · OPLUMO Outlet 1
Points credited
2026-08-19 · Member activity · RM 24.65
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 1
Outlet purchase
2026-07-26 · Member activity · RM 27.55
Points credited
2026-07-14 · OPLUMO Outlet 1
Outlet purchase
2026-07-02 · Member activity · RM 30.45