Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 28611
VM0028611Silvermember28611@example.test · +601110028611 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted Out
Points Balance
969
Current loyalty balance
Lifetime Spend
RM 1,211
Across 20 visits
Total Visits
20
Since 2025-09-18
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
44d
2026-08-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
969 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 1
Outlet purchase
2026-08-14 · Member activity · RM 36.75
App session
2026-08-02 · OPLUMO Outlet 1
Points credited
2026-07-21 · Member activity · RM 41.65
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 1
Outlet purchase
2026-06-27 · Member activity · RM 46.55
Points credited
2026-06-15 · OPLUMO Outlet 1
Outlet purchase
2026-06-03 · Member activity · RM 51.45