Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 28605
VM0028605Platinummember28605@example.test · +601110028605 · Preferred outlet: OPLUMO Outlet 12
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,303
Current loyalty balance
Lifetime Spend
RM 6,630
Across 40 visits
Total Visits
40
Since 2024-06-22
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,303 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 12
Outlet purchase
2026-05-13 · Member activity · RM 111.00
App session
2026-05-01 · OPLUMO Outlet 12
Points credited
2026-04-19 · Member activity · RM 125.80
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 12
Outlet purchase
2026-03-26 · Member activity · RM 140.60
Points credited
2026-03-14 · OPLUMO Outlet 12
Outlet purchase
2026-03-02 · Member activity · RM 155.40